Synopsis Rural Management is the operation of the rural sector as a system. The management system needs to grasp and conceive. It is concerned with the transformation of the rural society. While professionalisation and inculcation of management skills are important, it is equally necessary to sensitise the administrations, workers and managers, creating in them an awareness of the major task of their bringing about rural transformation. People’s participation and organization of the poor have political overtones and implications which neither the so-called more fortunate ones in society nor public administrators are prepared to face. It needs creative leadership and idealism. The book will undoubtedly be useful for various segments of society, viz., researchers, policy-makers, planners as well as social scientists and students.