Since the time the Balanced Scorecard (BSC) was developed in the early 1990s, it has been implemented in several organizations in the manufacturing and service sectors around the world with varying degrees of success. The fact that it continues to be implemented in more and more organizations is an indicator of its relative popularity compared to other approaches of management. This book documents the experiences of different sectors, which have either had substantial experience with the BSC or which are beginning to implement the BSC within some organizations in a particular sector. The papers included in this book describe the stage of maturity that the BSC has gained in a particular sector and the ways in which the BSC has to be adapted to fit the management needs of organizations in this sector. These papers also describe the experiences of organizations within these sectors and the specific parameters of performance measurement that they have designed for performance improvement. The sectors which are covered in the book include ITES, banking, telecom, insurance, healthcare, automotive industry, hotel industry, education and NGOs. The implementation of the BSC in different sectors indicates that it enjoys widespread application and utility. This book can serve as a useful reference for business leaders, business teachers and business students, who wish to update themselves with the numerous applications of the BSC.