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The Coalition of Competitors: The Story of Nasscom and The IT Industry
Book details
  • xix+187p., 23cm.
  • Hardcover
  • English language
  • Collins Business
  • 10.04.2012
  • ISBN 13: 9789350291801

The Coalition of Competitors: The Story of Nasscom and The IT Industry

Synopsis

An inside ring-side account of the yin and yang, the competiton and cooperation and the rivalry and friendship that has characterized the IT industry and that has helped its stupendous growth. From under a billion dollars a decade and a half ago, today India’s exports of IT software and services have risen to US $ 60 billion.

This is the story of how Nasscom, the IT industry body, grew and the role it has played in putting India firmly in the forefront of the world IT business.

A story also of how the success of Nasscom can be replicated by any other industry in India or abroad.

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Kiran Karnik

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