Present manuscript is an effort made in the direction of compiling most valuable information from numerous books and journals related with the text and chaptering classified information in the form of a book. The subject matter has been presented with illustrations at every juncture which could be appreciated by the readers. This book incorporates information on extension education, agricultural extension, sociology and rural sociology, Indian Rural Society, social groups social stratification cultural concepts social values and attitudes social institutes social organizations, Social control, Social change leader and leadership psychology educational psychology intelligence perception motivation emotions frustrations personality and teaching learning process.

The material presented in this book will be highly useful to the students research scholars teachers planners administrations extension workers who are engaged in teaching and doing research on rural sociology and educational psychology.