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K. Suresh

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New Product Development: Concepts and Cases

New Product Development: Concepts and Cases

K. Suresh
31.50$ 35.00$
Aviation Industry: Global and Indian Scenarios

Aviation Industry: Global and Indian Scenarios

K. Suresh
27.00$ 30.00$
Marketing of Luxury Goods and Services

Marketing of Luxury Goods and Services

K. Suresh
30.60$ 34.00$
Social Media: Concepts and Marketing Applications

Social Media: Concepts and Marketing Applications

K. Suresh
38.70$ 43.00$
Brand Revitalization: Concepts and Cases

Brand Revitalization: Concepts and Cases

K. Suresh
35.10$ 39.00$
Celebrity Endorsements: Perspectives and Cases

Celebrity Endorsements: Perspectives and Cases

K. Suresh
27.90$ 31.00$
Ethical Marketing: Perspectives and Applications

Ethical Marketing: Perspectives and Applications

K. Suresh
27.90$ 31.00$
Effective B2B Marketing: Concepts and Cases

Effective B2B Marketing: Concepts and Cases

K. Suresh
30.60$ 34.00$
Segmentation and Target Marketing: Concepts and Cases

Segmentation and Target Marketing: Concepts and Cases

K. Suresh
28.80$ 32.00$
Rural Markets: Emerging Opportunities

Rural Markets: Emerging Opportunities

K. Suresh
27.00$ 30.00$
Brand Portfolio Management: Concepts and Applications

Brand Portfolio Management: Concepts and Applications

K. Suresh
28.80$ 32.00$
Distribution Channel Management: Issues and Applications

Distribution Channel Management: Issues and Applications

K. Suresh
27.00$ 30.00$
Corporate Branding Concepts and Cases

Corporate Branding Concepts and Cases

K. Suresh
28.80$ 32.00$
Dynamic Pricing: Concepts and Applications

Dynamic Pricing: Concepts and Applications

K. Suresh
30.60$ 34.00$
Green Marketing: Concepts and Cases

Green Marketing: Concepts and Cases

K. Suresh
34.20$ 38.00$
The Icfai University Press on Effective Advertising

The Icfai University Press on Effective Advertising

A.V. Bala Krishna
29.70$ 33.00$
Retailing: Emerging Global Trends

Retailing: Emerging Global Trends

K. Suresh
34.20$ 38.00$
Product Design: Concepts and Cases

Product Design: Concepts and Cases

K. Suresh
29.70$ 33.00$
IT-Enabled Retailing

IT-Enabled Retailing

K. Suresh
28.80$ 32.00$
Healthcare Sector (Volume 2)

Healthcare Sector (Volume 2)

K. Suresh
30.60$ 34.00$
Travel and Tourism: An Introduction

Travel and Tourism: An Introduction

K. Suresh
28.80$ 32.00$
Travel and Tourism: Challenges and Opportunities

Travel and Tourism: Challenges and Opportunities

K. Suresh
27.90$ 31.00$
Global Aviation Industry: Cases

Global Aviation Industry: Cases

K. Suresh
36.00$ 40.00$
Global Automotive Industry: Emerging Scenario

Global Automotive Industry: Emerging Scenario

K. Suresh
36.00$ 40.00$
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